Dubrovin V.L. Feature TV-Content – some Trends of the Online Era. Innovative scientific research. 2021. No. 10-1(12). Pp. 102-109.

Текст статьи/выпуска на сайте журнала URL: https://docs.yandex.ru/docs/view?url=ya-disk-public%3A%2F%2FlWDN%2BYn6clc8lDMRNLlnRA9bWaNTYh2O1yAAyFGFz2npQJuw6zzsWpJNatVeAaybq%2FJ6bpmRyOJonT3VoXnDag%3D%3D&name=10-1(12).pdf (дата обращения 22.12.2021)

Abstract

In the article the modern Russian audiovisual content is considered through the prism of spiritual and moral values. An attempt is made to assess the nature, methods and results of the content impact on the audience and the formation of audience values. A hypothesis is put forward about the eroding and chaotizing influence of content on the value and normative systems of the modern Russian society. The topic of the article is extremely important for sociology of culture and mass communications, which makes it possible to assess the directions of changes in the socio-cultural field. The conclusions from the article are supposed to contribute to implementation of an effective government policy in the sphere of culture and mass communications.