Bobkov V.N., Dolgushkin N.K., Odintsovo E.V. Features of the standard of living of urban and rural socio-demographic groups. AIC: economics, management. 2022. No. 5. Pp. 70-82. Bobkov V.N., Dolgushkin N.K., Odintsovo E.V. Features of the standard of living of urban and rural socio-demographic groups. AIC: economics, management. 2022. No. 5. Pp. 70-82. ISSN 0235-2443DOI 10.33305/225-70РИНЦ: https://elibrary.ru/contents.asp?id=48547705Posted on site: 21.07.22 AbstractThe article presents the results of a study developing the author's developments in the field of the problems of living standards, the relevance of which is enhanced in the conditions of socio-economic consequences in connection with the new challenges for our country in 2022. Using the original tools, the authors assessed the standard of living (current consumption) for urban and rural socio-demographic groups: youth, middle and older generation and their segments, differing in household composition and type of residence. Quantitative identification was carried out and two models of distribution of socio-demographic groups were obtained: by income used for consumption and by monetary income, formed on the basis of comparing the actual characteristics of current consumption with the author's system of social standards. The differences in the prevalence of standards of different levels of material wealth identified in these models are revealed, consisting in a wider representation of the disadvantage determined by the income used for consumption. It is shown that the rural population is distinguished by higher risks of being among the poor and low-income compared to the urban population. It is revealed that both in the city and in the countryside, among young people, middle and older generations, a more prosperous distribution of material wealth has developed among single and married couples without children, while the expansion of the composition of households and the presence of minor children in them worsen this distribution, significantly reducing the chances of achieving middle and higher standards of material wealth. Based on the conducted research, the categories of the population that require improvement of measures of their support from the state, society and employers are identified. Content (in russ)hide table of contentsshow table of contents