Nazarova I.B., Moskovskaya A.A. Possible incentives for cooperation between big business and social entrepreneurs. Journal of Wellbeing Technologies. 2023. No 1 (48). Pp. 173-189.

Òåêñò ñòàòüè íà ñàéòå æóðíàëà URL: https://jwt.su/journal/article/view/1519 (äàòà îáðàùåíèÿ 13.06.2023)

Abstract

The  article  discusses  the  expediency  of  a  rating  assessment  that  takes  into  account  the  cooperation  of  large  companies operating in Russia with social entrepreneurs. The current situation in Russia demonstrates the lack of  the  cooperation  and  the  great  need  for  the  support  of  social  enterprises  from  big  business.  Purpose.  Deter-mine  the  possibility  of  big  businesses  and  social  entrepreneur’s  cooperation  in  ratings.  Results.  Analysis  of  the  methodology  of  the  most  reputable  organizations/rating  agencies  (assessing  big  businesses)  operating in Rus-sia shows that the goals of rating agencies are related to identifying the best charitable programs, best practic-es of corporate social policy of companies, and their social orientation, the best managers of large companies in the  field  of  corporate  social  responsibility  and  informing  the  public  about  the  activities  of  companies.  Conclu-sions. The analysis of the methodology also showed that there are nominations and indicators that could take into  account  the  interaction  of  companies  with  social  entrepreneurs.  In  particular,  sustainable  development,  corporate  social  responsibility  of  the  company,  including  charitable  activities  and  activities  to  preserve  envi-ronmental  well-being  can  be  assessed  taking  into  account  interaction  with  social  enterprises.  Social  entrepre-neurs  can  offer  their  cooperation  to  big  business  in  the  implementation  of  social  projects  from  which  big  busi-ness,  social  enterprises  and  society  can  benefit.  Big  business  could  play  the  role  of  supporting  social  entrepre-neurship, participating in the development of social business and creation of new jobs in the region.