Divisenko K.S. Changes in the gender ideals of high school students (2010 - 2018). Telescope: Journal of Sociological and Marketing Research, 2019. Issue 5, pp. 17-22. Divisenko K.S. Changes in the gender ideals of high school students (2010 - 2018). Telescope: Journal of Sociological and Marketing Research, 2019. Issue 5, pp. 17-22.ISSN 1994-3776DOI 10.33491/telescope2019.5-602РИНЦ: https://elibrary.ru/item.asp?id=41256476Posted on site: 14.11.19Текст статьи на сайте журнала URL: http://www.new.teleskop-journal.spb.ru/ru/node/3236 (дата обращения 14.11.2019)AbstractThe article presents the results of the comparative analysis of high school students' gender perceptions, including the comparison of the results of the two empirical studies (2010 and 2018) on the significant qualities of ideal women and men. The compatibility of the two series allows to speak of the presence of certain changes that had happened within the students' perceptions in last 8 years. The results point at the certain stability of their gender perceptions and differentiation of images of ideal men and women. As exposed, young men's views are more traditional and conservative, while most girls are more inclined towards egalitarian views (especially in 2018).