Fakhrutdinova E.V., Kolesnikova J.S., Yagudin R.Kh. Distribution of Intangible Assets in the Regions of the Russian Federation and Worldwide. 2nd International Scientific and Practical Conference “Modern Management Trends and the Digital Economy: from Regional Development to Global Economic Growth” (MTDE 2020). Advances in Economics, Business and Management Research, 2020, Vol. 138, pp. 619-623.

Òåêñò ñòàòüè íà ñàéòå æóðíàëà URL: https://www.atlantis-press.com/proceedings/mtde-20/125939816 (äàòà îáðàùåíèÿ 18.05.2020)

Abstract

Digitalization of the economy leads to an increase in the role of intangible resources. Intellectual property, social and reputation capital are becoming drivers of territorial development. The paper considers the concentration of intangible assets in the regions of the Russian Federation, it is revealed that more than 90% of intangible assets in the country are concentrated in the Central Federal District. In a crisis, there is an increase in the concentration and share of intangible assets, because firms aim to increase assets. Intangible property acts as a tool for the capitalization of company assets. We have analysed the balances of companies that are in the top of the best global brands according to the Best Global Brand version. We analysed the share of intangible assets, the share of reputation and the total share of the intangible component (intangible assets and reputation in the total volume of assets). Companies leading the concentration of the intangible component are manufacturers of consumer goods, companies engaged in information technology and consulting services. Among foreign companies, manufacturers of luxury goods have a high level of immateriality. This trend is characteristic of foreign companies, however, in terms of total assets, they are not at the forefront, due to trade policy and the nature of their activities. The basis of the intangible property of these companies is the brand. In the context of digitalization, the brand value of the company will increase. It was highlighted that a characteristic feature for the Russian rating of intangible companies is the presence in it of representatives from the banking sector (Sberbank and Bank of Moscow) and the petrochemical complex (Lukoil) and companies involved in transportation (Russian Railways).

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